Client: Abrasso

Services: Healthcare Promotion, Social Network, Websites, Planning and Video Production.

The Continued Medical Education project developed to Abrasso with the support of Sandoz lasted 2 years in order to raise awareness among the medical group about osteoporosis.

The first year was engaged to the Brazilian Market, bringing eight modules with two classes each one of them, embracing different subjects related to osteoporosis.

Due to the success of the first year, the project expanded to all Latin America in the second year. In the end more than 1.550 doctors registered and more than 1.100 certifications.