Client: Sandoz

Services: Social Networks, Content Marketing, Planning and Omnichannel

Talk to Novartis patients is a big challenge, once it is an enterprise with a very strict compliance. To balance a friendly communication with the audience and still be scientifically strict, we created an Instagram profile with a very light image, but at the same time sending information based in consolidated sources.

In 09 months the page got more than 13 thousand followers highly engaged, from patients to pharmacists.